The biggest thing businesses should be focusing on for 2021 | Alex Louey, Managing Director - AppScore | Ep38
The biggest thing businesses should be focusing on in 2021.
Today I had the pleasure of sitting down with Alex Louey.
Alex is one of the pioneers of Australian digital technologies and a founding partner of one of Australia’s leading mobile-first digital agencies.
Leading a team of more than 150+ Australian-based digital experts, he mentors his team toward industry excellence, and it has not gone unrecognised.
Mercedes Benz, BP and Governments have all sought out the expertise on offer at Appscore. It is the trust and expertise that sees Appscore partner with some of the biggest names in mobility such as Apple, Telstra, Samsung and Microsoft.
As the digital landscape continues to move at breakneck speeds, so does the evolution of Appscore. It now adds web development and digital marketing (SEO, PPC, Social Media and CRO) into its product offerings, to become a recognised voice of authority in the field.
The international attention has seen this Australian based company set-up offices in Auckland, Dubai, Sydney, Singapore, Hong Kong and Los Angeles.
Even with 300 apps builds on the market – accessed by millions of people around the world – Alex remains true to why he moved into digital technologies. Specifically; to make the lives of Australian’s a little easier, to make Australian businesses more productive and to help Australia grow and evolve in the digital world.
It is this drive that has seen Alex lead projects that have produced TramTRACKER, and apps for the State Library of NSW, Melbourne Airport, NAB, NSW Health and SITA. Always at the forefront of innovation, the Appscore team are working on a project, together with the Department of Education, which will transform the way young Australians use technology to learn.
One of the chief principles Alex works by is “continuous innovation”, whether it’s the technology Appscore works on, the way customers are serviced or the method by which they deliver projects.
Questions I asked Alex on today's podcast:
(1:50) Who is Alex, and what is Appscore?
(3:20) Since COVID, how has your business changed or pivoted during this time?
(5:10) Where did the idea for Appscore originate?
(8:18) What advice would you give to people who are thinking about starting something and fear is holding them back?
(11:25) Is now the right time to be thinking about starting a side hustle or business?
(14:25) Do you have any daily rituals or routines that help you to remain resilient and resourceful during this time?
(18:15) Do you believe in work-life balance, and what do you do to restore yourself?
(22:30) How have you gone about keeping team morale?
(25:55) What is the biggest thing people should be focusing on for the future?
(28:30) What other questions should people be asking when starting a business?
(29:52) How would Alex define success?
Connect with Alex
Linkedin: - https://www.linkedin.com/in/alexlouey/
Instagram: https://www.instagram.com/EliseMicheals_/
Website: www.appscore.com.au
Email: [email protected]
Connect with Georgie
Instagram - https://www.instagram.com/georgielhubbard
Linkedin - https://www.linkedin.com/in/georgiehubbard
Facebook - https://www.facebook.com/georgielhubbard